Audio Industry; Learning and Opportunities- My reflection


The audio or music industry is one with various positions that students in the audio creative media class can look forward to. Some of these include the following:

  • Artiste:  Responsible for giving life to all the creative work put together by every other member of the production team.
  • Producer:  The producer is often responsible for the coordination of the whole process of recording from the start till finish. He ensures that the end product is of top quality.
  • Engineer:  He/she ensures that the recording is done in the best possible way and with the best quality. They make sure the idea of the artist and the producer is well portrayed.

There are more positions, some of which are shown in the diagram below.

(Huber & Runstein, 2013, pp. 17-23). Diagram created with Gliffy

One of the primary aspects of audio is recording, whether it be a song, or soundtrack for a movie, or jingle for an advert. There is a process involved in recording, and these are represented in the diagram below:

(Huber & Runstein, 2013, pp. 24-29).

As with every other career path, being in the audio or music industry or developing a career path in this field, requires a high level of motivation and an excellent networking skill (Huber & Runstein, 2013, p. 23).

Kopplin (2016) carried out research on some best practices in Music Industry Studies (MIS). The research sought to answer the question of what the most experiential learning method is for MIS students among other questions (p. 74). In answer to this question, his research found that one of the most effective experiential learning methods was an internship in the music industry. Based on the opinion of his interviewees, it is difficult to create real-life situations in classrooms (Kopplin, 2016, p. 86).

To have a basic understanding of what experiential learning is, watch the video below.


I have seen several funny expressions from people when they ask me what I am studying, and I say “Audio”. They often go; “I’ve never heard that before” and then I start to explain to them some of the various opportunities in the audio industry. However, I got more insight myself after reading an excerpt from Modern Recording Techniques by Huber & Runstein. If there is one important lesson for me after the reading, it is that fact that to develop my career in this field I need a high level of motivation and an excellent networking skill which I am already working on.

I have always known this quote by Penelope Douglas “Experience is the best teacher.” And I couldn’t agree more. However, I think it’s great that Kopplin took up this research to establish the fact that there is not enough hard evidence that this statement is true for students of MIS (music industry studies). In his concluding statement, he wrote that schools offering MIS should have more classes that allow students to learn by doing (Kopplin, 2016, p. 90). I am glad that at SAE Institute this is the model that is being followed as students are made to learn by experience, creating a well-equipped and conducive environment to learn from and sharing internship opportunity with their students. Another interesting part of the Kopplin’s recommendation is that schools should follow up on the student’s success after graduating in other to acquire more data that supports the already firm belief that experiential learning is an effective way to learn.


Family Board Meetings (2015, June 15). The 6 Pillars of Experiential Education [Video file]. Retrieved from

Huber, D. M., & Runstein, R. E. (2013). Modern Recording Techniques (8th ed.). Burlington: Focal Press.

Kopplin, D. (2016). Best practices in music industry education. MEIEA Journal, 16(1), 73-96. Retrieved from